Stop me if you?ve heard this one before. A social media Web site sells to a large company that then plans to make money by placing ads against users? content. The people on the social Web site revolt.
Just as users rioted online after Instagram sold to Facebook last year, Tumblr users were not happy when they awoke to the news that their beloved Tumblr blogs would now belong to Yahoo.
Let?s just say they weren?t exactly posting animated GIFs of dancing cats to celebrate.
?So this is what it feels like to have one of your parents sell you,? wrote one distraught user. ?Yahoo, go home, you?re drunk,? wrote another.
Some compared Yahoo to Nickelback, the most derided rock band of all time. Many users posted animated GIFs of Lauren Conrad, the reality television star, and SpongeBob sobbing. ?Somebody create an evil Marissa Mayer GIF,? one user demanded, referring to Yahoo?s chief executive.
Others got aggressive:??Dear Yahoo, We bite. Sincerely Every Tumblr user. Ever.?
?Yahoo,?please don?t make tumblr normal,? wrote another Tumblr faithful.??We like it like this.?
There were those who took to Tumblr to pen letters about their fear surrounding the deal.
Dear Yahoo
Welcome to the most emotionally driven group of people on the internet. I will offer some advice- don?t screw with it. We?re like potheads- we hate change. And you?re not making any moneys off of a site with 250 users. Thank you.
~A user ready to walk off at a moments notice.
One person set up a guide for other Tumblr users to adhere to, explaining when they should abandon ship if the site becomes too Yahooified.? ?If Tumblr requires an account somehow linked to Yahoo,? wrote Hank?s Tumblr, people should leave Tumblr. ?If more than 10% of the dashboard is taken up by advertising.?
In typical Tumblr form, comedic?animated?GIFs were used to show people?s displeasure. Like this one of a man with a wide Cheshire-smile on his face walking into a room with boxes of pizza in his hand, only to discover that the floor is on fire.
Although it is unclear how the service would, one fear that was circulating?? that Yahoo could add an ?e? to Tumblr?s name, making it Tumbler ? likely?won?t come to pass.
Source: http://bits.blogs.nytimes.com/2013/05/20/tumblr-community-responds-to-yahoo-bid/
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